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Think your Sales and Marketing teams are aligned? Sorry, Charlie!

For years, the only goal in life for Charlie was to become a StarKist® Tuna. In more than 85 TV commercials he tried to prove he was a tuna with "good taste" - a lover of Shakespeare, classical music and the finer things in life. Unfortunately for Charlie, StarKist wanted only one thing: tuna that...

  Doug Milnor         

Think your Sales and Marketing teams are aligned? Sorry, Charlie!

For years, the only goal in life for Charlie was to become a StarKist® Tuna.

In more than 85 TV commercials he tried to prove he was a tuna with "good taste" - a lover of Shakespeare, classical music and the finer things in life. Unfortunately...

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