David Carpenter
Many marketers know that digital marketing has come a long way since the early days of the internet. Back in the 1990s, businesses were just starting to figure out how to show up online. A decade later, search engines got smarter, and social media...
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Having been around since the late '70s, email marketing has long been one of the most prevalent approaches to driving leads and reaching prospective buyers. However, like bell bottoms and oversized collars, there seems to be less reliance on it,...
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The internet has undeniably reinvented how we live, shop, and work. It has positioned search engines as the ultimate gateway to information, from Bing and Yahoo! to the world’s most used engine, Google.
For decades, businesses have competed for the...
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