Digital Marketing Blog from Connection Model, a nimble Digital Marketing Agency

How Chatbots Are Being Used to Fight COVID-19

As COVID-19 has become a global pandemic and communities struggle to “flatten the curve,” many organizations are leveraging technologies like chatbots. Social distancing, remote work, and homeschooling are new challenges for many, and it’s no...

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Here is how brands can deliver personalized messages to consumers and boost engagement through a process called interactive marketing.

Interactive Marketing: What It Is and Why It Works

Marketers in 2020 have reached a point where unfocused marketing campaigns are no longer effective. Instead, consumers want and expect hyper-personalized digital marketing messages, which have become scalable thanks to various advancements in...

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What do you need to know as you integrate HubSpot and Shopify?

6 Tips for Your Hubspot Shopify Integration

If you're about to embark on the journey to better integrate your website's functions, what do you need to know? HubSpot and Shopify are both powerful tools. They can yield insights about your business, focus your marketing efforts, and make...

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