David Carpenter
Many small businesses appeal to a local audience, meaning people are searching for them online with localized terms. A few examples include “plumber near me,” “restaurant with reservations tonight,” and “estate lawyer in Seattle.”
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There was a time when local businesses faced a host of challenges in growing their brand. Traditional advertising and word of mouth were a few of the options, and those print ads came at an outrageous cost. While there may still be obstacles, local...
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As a local business, you want to take advantage of every tool Google provides to reach prospective customers through geo-specific marketing. Google Business Profile, formerly known as Google My Business (GMB), is one of those tools, and it can help...
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