David Carpenter
We've talked about digital marketing and inbound marketing strategies before, and how to create one that will work for your business, but there's one thing you don't want to forget: your digital marketing strategy needs to align with your company...
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If you've been in business for a while, you've probably heard of the 4 Ps of marketing: product, price, place, and promotion. These elements were introduced in the 1950s by an advertising professor named Neil Borden. They were later refined by E....
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Okay, so creating an inbound marketing strategy isn't necessarily rocket science. It's totally possible that your business execs could come up with a strategy just fine.
But what about when it's time for actual implementation? Can your team...
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