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Results-Driven Digital Marketing Blog

          

Understanding E-E-A-T: Why Experience, Expertise, Authoritativeness, and Trustworthiness Matter in Digital Marketing

Everyone knows that search engines exist to help us find relevant, reliable, and genuinely helpful information. We can ask them anything. What is this specific medical condition? Where is the nearest yoga studio? Why is jogging a good exercise? Search engines may not directly solve our problems,...

  David Carpenter         
EEAT - experience, expertise, authority, trust

Understanding E-E-A-T: Why Experience, Expertise, Authoritativeness, and Trustworthiness Matter in Digital Marketing

Everyone knows that search engines exist to help us find relevant, reliable, and genuinely helpful information. We can ask them anything. What is this specific medical condition? Where is the nearest yoga studio? Why is jogging a good exercise?

...

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What Are Local Citations?

These days, businesses have to be much savvier about how they market themselves online. In the past, a website was often enough to attract customers and generate leads. Today, businesses need to do much more to ensure their online visibility. One of...

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How Important is PPC in Your Digital Marketing Mix?

In today's world where nearly everyone is online, having a strong digital marketing strategy for your business is a must. It enables businesses to personalize communications to a specific audience, allowing businesses to promote directly to people...

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