David Carpenter
Search engine optimization (SEO) has been at the top of every digital marketer’s to-do list for some time. After all, Google now processes 8.5 billion searches daily. If you want to capture a bigger piece of that pie, we recommend cranking up your...
Read More
If you are trying to boost your leads online (and who isn't), and you are using paid media as a strategy, you may be thinking of bidding on or optimizing for a competitor's branded keywords. Is this a good strategy, or something that you should...
Read More
