Digital Marketing Blog from Connection Model, a nimble Digital Marketing Agency

Rule #1 for Digital Marketing Analytics: Take Them Seriously

Every marketer has heard the mantra "To measure is to know". While that is true, measurement simply to know is largely useless. You measure, not just to know, but to act.

Data, Data Everywhere

Let's be real. The world is drowning in data. That is... Read More

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Digital Marketing Must Haves: Real-Time Customer Engagement & Analytics

Today's consumers are proactive change agents. They're mobile, always available, always online and more than willing to voice their opinions. They're no longer willing to sit back and let companies define what their brand means. Instead, consumers...

Results-Driven Digital Marketing Blog

Rule #1 for Digital Marketing Analytics: Take Them Seriously

Rule #1 for Digital Marketing Analytics: Take Them Seriously

Data, Data Everywhere

Digital Marketing Must Haves: Real-Time Customer Engagement & Analytics