David Carpenter
Many small businesses appeal to a local audience, meaning people are searching for them online with localized terms. A few examples include “plumber near me,” “restaurant with reservations tonight,” and “estate lawyer in Seattle.”
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There is little doubt that SEO continues to evolve and become more sophisticated. Google’s list of ranking factors, such as page load speed and being mobile-friendly, are a few recent additions. But, one thing hasn’t changed - the value of backlinks...
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It’s no surprise that more people are spending time on social media than ever. COVID-19 created an unprecedented demand for online content as people, many stuck at home, turned to social outlets as a way to connect with loved ones and engage with...
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