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Results-Driven Digital Marketing Blog

          

What is Search Intent and Why Does It Matter for Your SEO Efforts?

If your business is looking to rank in Google, it needs to produce content that aligns with search intent. If you are optimizing for various search terms but not getting the results you expect from your inbound marketing efforts, the disconnect is likely the concept of intent. Here’s what that...

  David Carpenter         
SEO and Search Intent

What is Search Intent and Why Does It Matter for Your SEO Efforts?

If your business is looking to rank in Google, it needs to produce content that aligns with search intent. If you are optimizing for various search terms but not getting the results you expect from your inbound marketing efforts, the disconnect...

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Keyword Mapping

What Is Keyword Mapping and Why Does It Matter?

It’s tough to have an effective and comprehensive digital marketing strategy that doesn’t consider keywords. With Search Engine Optimization (SEO), keywords are one of your foundations and the drivers that can get you top spots in organic search...

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Apple Maps

What You Should Know about Apple Maps and Business Reviews

A new feature has been announced for Apple Maps, which allows users to post ratings and photos of businesses, but no reviews - yet. This presents a major change and a significant opportunity for businesses that want to reach as many potential...

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