David Carpenter
Some digital marketing teams see chatbots as nothing more than a distraction for website visitors. However, there are other digital marketing teams that see chat via chatbots as a critical customer engagement tool, a lead generation strategy, a...
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Last week, my business partner asked me "Isn't Healthcare marketing difficult?". Recognizing that I have helped Healthcare companies market all sorts of products for over 15 years, it doesn't strike me as difficult. But, stepping back and...
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Online searches through mobile devices and tablets surpassed desktop years ago. However, the amount of time spent on desktops is still higher than any other device. Smartphones haven’t replaced desktops. Instead, people are using their smartphones...
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