Digital Marketing Blog from Connection Model, a nimble Digital Marketing Agency | Lead Conversion (2)

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Should I Invest in Conversational Marketing and Chatbots?

In recent months, conversational marketing has been gracing social media pages, online courses, and webinars. With the market’s growing demand for quick omnichannel platforms, companies started looking for AI-powered chatbot and leadbot services....

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5 Call to Action Strategies to Help You Get Leads Online

Conventional wisdom about calls-to-action (CTAs) state that you have it at the end of your content. Write up a post and include your CTA at the end. Have a video and include the CTA at the end. However, readers have caught on. Today's audience has... Read More

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Conversion Rates Dropping? Here's Why

Your digital marketing campaign is meant to achieve one ultimate goal: to drive conversions. While it should be engaging and provide a valuable experience for visitors, it won’t do you much good if no one buys anything, so conversions are one of the...

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