Doug Milnor
For the past several years we have seen our clients budget shift from traditional brand and direct marketing to Digital Marketing. Why, because the leads digital marketing generates are typically more qualified and are further down the sales...
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How important are key performance indicators (KPI), metrics and benchmarks when it comes to digital marketing? Well, if you want to make stronger, more informed decisions about how and when to engage your audience, then getting a grasp on data...
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Most enterprises wholeheartedly believe they know exactly what their customers want. However, is that knowledge supported by actual data, or is it based on assumptions, opinions and mere guesswork? Driving your digital marketing strategies on...
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