David Carpenter
A successful digital marketing strategy involves a good deal of planning. If you’re just posting things on the fly, you won’t get as much bang for your buck as if you took a more deliberate approach to your content.
That’s not to say you can’t still...
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Online marketing continues to evolve. There are now more platforms and new technology available to reach and engage with current and potential customers. What hasn’t changed is the goal.
You still need people to “convert” or click through to your...
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If you're intimidated by the idea of using chatbots to grow your business, you're not alone. The idea of trusting a machine to do certain tasks generally done by humans can be unsettling.
Truthfully, though, robots aren't gearing up to take over the...
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