Results-Driven Digital Marketing Blog

The Role of Social Proof in E-commerce: Building Trust and Credibility

E-commerce puts digital marketing at the forefront of business strategies. In this industry, social proof is the psychological phenomenon of individuals looking to each other’s actions to guide their own behavior. This concept reflects the...

Improve Your Local Marketing Results by Using Review Management Best Practices

Online review sites have been around for about a decade, and they now play a dominant role in consumer buying decisions. However, how online reviews specifically impact business results has been largely a point of speculation - until now.

Marketing...

5 Tips to Get More Online Reviews for Your Business

Two of the most powerful types of inbound marketing are word-of-mouth marketing and referral marketing because people trust their peers. 95% of customers read an online review before buying from or working with a business, so putting an emphasis on...