Do you remember when AI in marketing used to mean simple rules, grammar checks in copy, and autoresponders? The game has changed.
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In recent months, conversational marketing has been gracing social media pages, online courses, and webinars. With the market’s growing demand for quick omnichannel platforms, companies started looking for AI-powered chatbot and leadbot services....
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A 2016 Business Insider report discussing emerging technologies in business predicted that chatbots would be a dominant force in marketing by 2020. This prediction has proven accurate. But are companies using chatbots effectively enough to engage...
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