What Is Inbound Marketing?
Inbound Marketing stands in the opposite corner of the marketing world as an approach that does not depend on interruption, rather it depends on someone actively seeking you out for information on a topic, service, offering or product.Learn More About Inbound Marketing
How can Connection Model help my business grow?
A Digital Strategist from our team can come alongside you and your marketing programs to help and empower you to drive greater revenue from new and existing clients by:
1. Launching a low-cost online marketing program to increase the visibility and “search-ability” of your website to drive increased site traffic,
2. Enhancing your forms and landing pages to better motivate visitors to engage with you and capture more site visitors as leads,Find Out More
Digital Marketing Strategy Blog
The other day I re-visited an article written by Jim Obermeyer entitled The Rule of 45: Predicting Sales Results From Inquiries which confirmed and put some analytics to our long-standing belief that proper nurturing of leads will ultimately result in more sales. This sounded like a “duh” statement to me, but in re-reading this article with Jim's nearly-clinical treatment of data,...Read original post
What should a CRM do? CRM is a fairly widely used acronym. Classically defined as “Customer Relationship Management”, it’s been known in the past by a whole slew of acronyms including SFA (Sales Force Automation), PRM (Prospect Relationship Management) and CRM is such a loaded acronym; in fact, there’s a whole article on TechRepublic devoted to explaining the other related acronyms. Written...Read original post
"If a tree falls in a forest and no one is around to hear it, does it make a sound?" Can the same philosophical question be asked about your blog content? "If I publish remarkable content but no one reads it, is it working?" Growing an audience that reads, learns and shares your content is important - but it's tough to do. It takes time and consistent effort applied in how you approach...Read original post