Written By: David Carpenter
Published on May 14, 2015
Last modified on May 14, 2015
Ever wonder why one industry firm calls a record in your database a "lead" while another calls it a "contact" and a third calls it a "prospect"? Well, it gets even more confusing as you dig in.
Have a look at this helpful infographic created by UberFlip, presented by Visually, which helps make sense of the various terms used across five major Marketing Automation Software platforms, including our favorite, HubSpot.
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Written By: David Carpenter
Topics: Marketing Automation
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